— Paw Patrol: The Movie (Ultimate Headquarters)

What better way to promote and build excitement for the release of Paw Patrol: The movie, then with an exclusive immersive virtual event. Paramount + Walmart gave Paw Patrol fans the unique experience of entering the pups world from their own home, through a Paramount virtual showcase. Built in a mix reality platform, fans experience a recreation of the Paramount lot, where they experience a complete thematic location, interaction hot spots and ability to walk around/explore the lot with their chosen favorite avatar character.

Website, Mobile, UI/UX, Art Direction, Digital Design, Immersive/Virtual Experience, Brand Expansion

Awards
Clio Entertainment | Short List Award/Bronze Winner